Leadership Coaching for Women Navigating Director and VP Roles
FROM SECOND-GUESSING YOURSELF TO TRUSTING YOURSELF IN THE ROLE YOU ALREADY EARNED.
For women experiencing self-doubt, imposter syndrome, or confidence challenges after stepping into leadership.
YOU KNOW WHAT TO SAY. YOU JUST DON’T TRUST YOURSELF TO SAY IT.
You sit in meetings with a clear perspective forming and say nothing - too afraid it will land wrong or sound stupid.
Leave that same meeting replaying your tone, wording, and whether what you DID say, was even that valuable.
You spend an hour refining a three-sentence email to your stakeholders.
When the volume becomes too much, you absorb the stress and do it yourself because it's faster anyway.
Why Confidence Drops After a Promotion
Because eventually, you stop questioning the role, and start questioning yourself.
Maybe they promoted you too soon.
Maybe the next mistake, awkward meeting, or missed detail will be the thing that proves you’re not cut out for this.
Maybe if you were really meant to lead at this level, it wouldn't take this much effort.
Maybe you’re just not doing enough.
AND YOU COMPENSATE.
You prepare more. Work harder. Stay longer.
Say less.
And the gap between how capable you are and how capable you feel gets louder.
Why Your Old Ways of Succeeding Won’t Work in a Director or VP role
Women don't become less capable overnight.
They simply step into environments that ask for something fundamentally different.
Over the course of your career, you learned to succeed in environments that rewarded:
✓ Being prepared
✓ Being responsive
✓ Following clear expectations
✓ Doing excellent work
This level asks for something different:
✓ Making decisions without complete information
✓ Trusting your judgment before anyone validates it
✓ Being visible before you feel ready
✓ Letting good work speak for itself
After working with hundreds of women navigating role transitions, I've noticed something surprising.
The women who struggle the most aren't the least capable.
They're the women who spent years becoming exceptionally good at succeeding in environments that rewarded certainty, responsiveness, and execution.
The role changed.
Their strategies didn't.
Hi, I’m Austėja
I work with women in Director and VP roles who feel less confident, more hesitant, and more self-critical than they expected after stepping into leadership.
Together, we identify which habits helped them succeed earlier in their careers, understand why those strategies may no longer fit their current role, and develop ways of leading that feel more sustainable, strategic, and self-trusting.
Leadership Transition Coaching
A focused four-week coaching sprint for women navigating Director and VP roles.
Together we'll untangle what's actually happening beneath the self-doubt and help you develop a way of leading that feels both effective and sustainable.
WEEK 1
UNDERSTAND WHAT’S CHANGED
Why your confidence dropped, what your role now requires, and which old strategies may be keeping you stuck.
WEEK 2
SEPARATE CAPABILITY FROM SELF-CRITICISM
Identify the stories you've started telling yourself and learn how to respond differently.
WEEK 3
PRACTICE TRUSTING YOUR JUDGEMENT
Experiment with speaking sooner, deciding faster, and tolerating uncertainty.
WEEK 4
BUILD A LEADERSHIP APPROACH THAT FITS YOU
Develop strategies for visibility, boundaries, decision-making, and sustainable performance.
By the end of our work together, clients often notice:
✓ Less replaying conversations
✓ Faster decision-making
✓ More confidence speaking up
✓ Reduced overpreparing
✓ Greater trust in their own judgment
✓ A clearer understanding of what this role actually asks of them
Client Feedback
“My role feels significantly more manageable now.”
When I started, I felt like I was on a marketing island - managing expectations from all sides, with an avalanche of things that wouldn’t get done. It honestly felt like a path to burnout.
This process was incredibly clarifying. It helped me see how much I was over-rotating and over-performing instead of standing my ground and expecting more from others.
The biggest shift has been learning to communicate more directly and move from that ‘corporate survival’ mode into a more confident, authoritative voice. My role feels significantly more manageable now.
-Megan | VP Marketing, Series A Startup
Ready to Stop Second-Guessing Yourself At Work?
Book a conversation.
No preparation required.
We'll explore what's happening, whether coaching makes sense, and you'll leave with more clarity than you came in with.
